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The world of vitamins and supplements can be overwhelming. Between letter vitamins, herbal supplements, and multivitamins, you may have trouble choosing which products are best for you and understanding how to select the highest quality product.

What’s more, some people find it challenging to remember to take vitamins and refill them when they run out.

That’s where vitamin subscription services come in. These services take the guesswork out of vitamin purchases by offering suggestions based on questionnaires or blood testing.

These companies also automatically ship monthly refills so that you never run out. Some even package your daily vitamins in individual envelopes, making it easy to grab the day’s vitamins without opening multiple bottles.

Keep reading for our list of the 7 best vitamin subscription services.

Healthline assembled this list of vitamin subscription services based on the following factors:

  • Quality. Are the supplements made from high quality ingredients that are free of artificial additives, such as colors or preservatives? We also looked for services with products that are third-party tested or undergo testing at multiple stages throughout manufacturing.
  • Selection. Does the service offer a wide selection of products to meet the needs of most people?
  • Individualization. Does the company provide recommendations based on a health assessment or test and allow you to add or remove products as you see fit?
  • Helpfulness. Does the service provide evidence-based information about the supplements it recommends or access to health professionals, such as doctors or dietitians, for paying members?

Additionally, all the services included have been vetted to ensure that they meet Healthline’s strict medical and business standards.

Best overall

HUM Nutrition

HUM Nutrition ranks as our top choice because it offers a variety of supplements that are third-party tested for accuracy and formulated to address specific issues, such as insomnia, anxiety, and food cravings.

For example, its supplement Calm Sweet Calm contains ashwagandha and L-theanine to help reduce stress. The company also offers a supplement called Beauty zzZz to promote healthy and restful sleep.

Still, while HUM’s products are formulated based on scientific research, keep in mind that there’s no guarantee that taking these supplements will have the intended results that you’re hoping for.

All HUM supplements are non-GMO and free of gluten and artificial ingredients.

Plus, HUM Nutrition works with registered dietitians (RDs) to help you find supplements that are best for your individual needs.

HUM Nutrition works by having you first take an online health assessment. Based on your inputs, the service provides you with a health report and supplement recommendations.

You’re also assigned to an RD whom you can contact with questions or concerns about your supplement routine.

HUM Nutrition products range in price from $15–$50 each, but you get a 15% discount if you order 3 or more products per month. Shipping is free for orders over $50.

You can read more about HUM Nutrition in our comprehensive review.

Best for families


Ritual is a supplement subscription service that’s well known for offering high quality multivitamins.

While the original product line was geared toward adult women, Ritual has since expanded its supplement line to include products that meet the needs of men, women, and children.

For men and women, Ritual offers multivitamin blends for ages 18+ and 50+, along with a prenatal and postnatal option. For kids, the company provides multivitamins for ages 4–12, as well as teenagers.

Additionally, the company now offers a line of pea-based protein powders, with options for adults ages 18+ and 50+, along with a Pregnancy & Postpartum Daily Shake.

Ritual supplements are all non-GMO, vegan, and free of fillers and artificial ingredients. They’re also free of sugar and many common allergens, including dairy, gluten, and nuts.

What’s more, the products are all third-party tested to ensure accuracy and purity.

A 30-day supply of Ritual vitamins costs $30–$35, but you can get a $10 discount if you purchase more than 1 bottle per month. Shipping is free.

Most variety


Like other supplement subscription services, Care/of bases its recommendations on a quick online health assessment. Each day’s supplements are packaged in convenient envelopes, which are sent in 30-day bundles.

In addition to vitamins, minerals, and herbal supplements, this service offers probiotics, collagen, protein powder, and electrolyte sticks, among other products.

Many items are non-GMO, vegan, and gluten-free. Potential allergens are also clearly labeled for each product on the company’s website.

While Care/of claims to test its products at three points during the manufacturing process, it’s worth noting that the supplements aren’t third-party tested.

Bundles range from $40–$75 per month but are fully customizable. Shipping is free on purchases over $20 and $8 for smaller purchases.

You can read more about Care/of in our comprehensive review.

Most comprehensive testing


With Rootine, you take either a blood test, DNA test, or both before receiving your customized supplement.

The DNA test analyzes genes that are known to influence nutrient needs, and the blood test measures your levels of folate and vitamins B6, B12, and D.

Both the blood and DNA tests can be done at home after you receive the company’s testing kits in the mail. If you’ve already taken a DNA test, you can upload your results rather than take a new test.

Rootine then creates a customized multivitamin using microbeads, which are coated pearls that each contain a small amount of a single nutrient. They’re also tiny — about the size of nonpareil candy sprinkles.

According to Rootine, microbeads are easier to absorb than larger tablets and make it easier to prepare customized blends.

Additionally, both the raw materials to make the microbeads and the finished microbeads are tested for accuracy and purity by in-house and third-party labs.

Rootine’s DNA and blood tests cost $149 and $99, respectively. A 3-month supply of your customized supplement is $69. Shipping is free on purchases over $100 but otherwise based on the total price.

Best high end


With over 90 products, Persona offers a wide variety of letter vitamins, supplement blends, and herbal supplements delivered in daily packs. You receive product recommendations based on your answers to an online health assessment.

With Persona, you also gain access to a team comprised of RDs, pharmacists, and other health experts who can answer your questions. Notably, you can book a one-on-one appointment with a member of the nutrition team.

Many products are also non-GMO, vegan, organic, or gluten-free, but this depends on the specific supplements you select.

While the company claims that supplements are tested multiple times throughout the manufacturing process, Persona products are not third-party tested.

Depending on the supplements recommended to you, a monthly supply may cost up to $100 or more, though you can customize your shipment to suit your budget. Shipping is free for orders over $50 and costs $8 otherwise.

You can read more about Persona Nutrition in our expert review.

Best value

Nurish by Nature Made

Nurish by Nature Made offers a customized menu of Nature Made vitamins and supplements based on your answers to the company’s 5-minute, online health quiz.

Every 30-day supply arrives with each day’s supplements individually packaged in an envelope with your name on it, making it much more convenient than dealing with supplement bottles or remembering to refill a pillbox each week.

Nurish by Nature Made offers a variety of Nature Made products, including letter vitamins, multivitamins, minerals, omega-3s, probiotics, herbal supplements, and specialty products like blends to support hair, skin, and nail health.

Any supplements that are vegan, gluten-free, or non-GMO are labeled on the service’s website.

Additionally, many products are verified by U.S. Pharmacopeia (USP), a third-party company that tests supplements for safety and quality

Most people can expect to pay about $30 per month for Nurish by Nature Made supplements, making it one of the more affordable options. Shipping is free within the contiguous United States and $8 per shipment otherwise.

Best for men


Roman is a unique telehealth service offering access to doctors and other health professionals for a variety of medical reasons, many of which are specific to men’s needs, including erectile dysfunction (ED), hair loss, premature ejaculation (PE), and low testosterone.

However, the company also offers a line of carefully formulated supplements for prostate and heart health, testosterone support, and stress relief. You can purchase these without seeing one of Roman’s providers.

On the company website, you can read more about each ingredient, the scientific evidence supporting its use, and why it was included.

Additionally, any products that are vegan, non-GMO, soy-free, and gluten-free are labeled on the service’s website.

Just keep in mind that the supplements are not tested for accuracy or purity by an independent lab.

Each day’s dose of supplements is packaged in its own convenient envelope rather than in bulky bottles. These supplements cost about $30–$40 each per month, with discounts available if you purchase a 3-month supply. Shipping is free.

Here’s a quick look at how these vitamin subscription services compare:

Price rangeShippingPersonalization based onAccess to a healthcare professionalTypes of products offered
Hum Nutrition$15–$50 per productfree for orders over $50quiz resultsyes,
• multivitamins
• single nutrients
• vitamin, mineral, and herbal blends
• probiotics
• omega-3s
Ritual$30–$35 per monthfreeN/Ano• multivitamins
• prenatals
• protein powders
Care/of$40–$75 per monthfree for orders over $20quiz resultsno• multivitamins
• single nutrients
• vitamin, mineral, and herbal blends
• probiotics
• omega-3s
• prenatals
• collagen
• protein powder
• electrolyte sticks
Rootine• $149 for DNA test
• $99 for blood test
• $69 for 3-month supply
free for orders over $100• DNA test
• blood test
• lifestyle quiz
Persona$20-$100 per monthfree for orders over $50quiz resultsyes, RDs pharmacists, nurses, and nutritionists• multivitamins
• single nutrients
• vitamin, mineral, and herbal blends
• probiotics
• omega-3s
• prenatals
• collagen
Nurish by
Nature Made
$30 per monthfreequiz resultsno• multivitamins
• single nutrients
• vitamin, mineral, and herbal blends
• probiotics
• omega-3s
• prenatals
Roman$30–$40 per monthfreeonline visityes (only for members), doctor or nurse practitioner• multivitamins
• vitamin, mineral, and herbal blends
• medications

When choosing a vitamin subscription service, you should first determine the type of personalization you’re looking for.

If you’d rather pick and choose the supplements you want, services like Ritual or Roman may work best.

However, if you want recommendations based on your health needs, choose a service that offers either an online health assessment or blood or DNA testing. For example, Rootine offers blood testing and accepts results from existing DNA tests if you’ve already taken one.

Several companies, such as HUM Nutrition, also offer access to health professionals like dietitians for questions and supplement guidance.

You’ll also need to have a rough idea of your budget. Vitamin subscription services can cost $25–$100 or more per month. If you’re looking for affordability, Nurish by Nature Made is a good option.

Finally, ensure that the vitamin subscription service you choose is reputable and transparent. The company should use certified good manufacturing practices (cGMP) facilities and third-party testing to certify that the contents of the bottle match those listed on the label.

Do you need to take vitamins?

Most people are able to meet their nutritional needs by following a healthy diet.

However, vitamins can be beneficial in some cases, especially for people with certain health conditions or those following restrictive diets.

Your doctor or dietitian can help determine whether you may benefit from adding vitamins or other supplements to your routine.

How much do vitamin subscription services cost?

The cost for vitamin subscription services can range quite a bit and may depend on a variety of factors, including the specific company and number of supplements you order.

However, most of the services covered in this article cost $20–$100 per month.

How do vitamin subscription services determine what supplements I should take?

Some vitamin subscription services use an online quiz to collect data about your diet, lifestyle, and health goals and provide personalized product recommendations for you.

Others may base their recommendations on blood tests or DNA tests, which can identify specific supplements that may be beneficial.

Certain subscription services also offer access to a healthcare professional, such as a doctor or RD, to provide individualized guidance and nutritional advice.

Are personalized vitamins better?

Personalized vitamins can be an easy and convenient way to start adding supplements to your routine, especially if you’re not sure where to get started.

Because nutritional needs can also vary based on your age, sex, and lifestyle, personalized vitamins can help ensure that you’re getting vitamins and minerals that can be especially beneficial for you.

However, keep in mind that the health quizzes used by many personalized vitamin companies aren’t a substitute for a thorough medical review by a healthcare professional.

Additionally, in some cases, personalized vitamins may not be necessary, including for those who only need 1–2 vitamins or minerals to meet their nutritional needs.

Vitamin subscription services are a convenient solution to choosing and purchasing vitamins and supplements. Many offer helpful recommendations based on individual health assessments.

It’s also easier to remember to take your vitamins when they arrive at your door each month — and some of them even come in daily, dated packs.

The most important factor to consider is the trustworthiness of the company and the quality of its products.

The vitamin subscription services featured here are a great starting point in your search, offering monthly vitamins and supplements for several unique needs and price points.