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Delivering supplements right to your door each month, subscription-based supplement services make it easier than ever to remember to take your vitamins.

What’s more, many of these companies provide personalized product recommendations based on the results of an online quiz.

Owned by Nature Made, a well-known and trusted supplement brand, Nurish is an affordable alternative to similar companies such as Care/of and Persona. But even if it is more affordable, is it worth a subscription?

I tried Nurish by Nature Made to provide firsthand insight on whether I would recommend it to others.

Nurish by Nature Made is a supplement subscription service offering personalized vitamin and mineral recommendations.

The supplements are manufactured by Nature Made, a supplement company founded in 1971 and now owned by Pharmavite.

Like other vitamin subscriptions, Nurish provides a monthly package of supplements split into daily dose packets.

The packets are customized for your individual needs based on your responses to an online quiz. Once you receive your recommendations, you have the option to modify your subscription to fit your needs and preferences.

In addition to customized supplement packets, Nurish sells individual supplements, including multivitamins, letter vitamins, probiotics, herbs, and other specialty products.


  • more affordable than similar services
  • offers many supplements that are third-party tested and USP-certified
  • easy to customize your monthly subscription
  • option to pause or cancel your subscription at any time
  • 30-day money-back guarantee
  • free shipping on orders over $30 (contiguous United States only)
  • convenient daily packs


  • no access to a registered dietitian or other health professional
  • may recommend excessive and/or unnecessary products or doses
  • some reports of difficulty separating the individual packets
  • processed on equipment shared with major allergens (wheat and shellfish)
  • not all supplements third-party tested
  • no international shipping
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Nurish by Nature Made is an easy-to-use supplement subscription service.

To get started, you take a short quiz with approximately 30 questions. The quiz asks about your age, health goals, dietary and exercise habits, and reasons for adding supplements to your daily routine.

The quiz includes questions such as:

  • What area of health and wellness is the most important to you?
  • When it comes to vitamins, what are you looking for?
  • On average, how many servings of fruits and vegetables do you eat in a day?
  • How many drinks (beer, wine, spirits) do you have in a typical week?

Once you complete the quiz, the website generates a customized list of supplements for you to purchase.

You can choose to either add all the supplements to your subscription or remove and/or swap out any that you do not want or need.

After you select your products, Nurish will send you personalized daily packs each month.

Nurish makes it easy to modify your subscription by providing easy access to retake the quiz. You can also skip a delivery, pause your subscription, or cancel your subscription at any time.

It’s important to note that an online quiz does not replace a comprehensive assessment from a medical professional.

Furthermore, while the product recommendations are personalized, the doses are not. As a result, the recommended doses may not be appropriate for you if you’re taking other supplements or if you have a medical condition that requires you to take more or less of a certain nutrient.

It’s always best to work with a registered dietitian or a medical professional when determining which supplements to add to your diet.

Nature Made emphasizes third-party testing, safety standards in manufacturing, and small-batch preparation.

Most Nurish by Nature Made products are third-party tested and certified by U.S. Pharmacopeia (USP), a third-party nonprofit that tests dietary supplements for purity and potency.

However, not all Nurish supplements are USP-certified, so it’s best to check the website to verify certification before purchasing.

All Nurish products follow the current good manufacturing practices (CGMPs) established by the Food and Drug Administration (FDA).

Many Nurish supplements are listed as gluten-free, but most are processed on equipment that also processes major allergens such as wheat and shellfish.

Because of this, the supplements may not be appropriate for you if you’re highly sensitive or allergic to wheat, gluten, or another allergen, such as shellfish.

Finally, many Nurish supplements are made without artificial flavors and synthetic dyes.

Nurish offers several types of supplements:

  • Vitamins: B complex, vitamin B12, vitamin C, and vitamin D3
  • Minerals: calcium, magnesium citrate, magnesium oxide, chromium, zinc, and a mineral blend
  • Herbs: ashwagandha, cranberry, turmeric, and elderberry with vitamin C and zinc
  • Probiotics: multistrain probiotics
  • Multivitamins: Men’s Multi, Multi for All, Prenatal + DHA, and Postnatal + DHA
  • Fatty acids: flaxseed oil, omega-3 with vitamin D, omega-3, and omega-3 “Burp-Less”
  • Specialty: alpha lipoic acid, astaxanthin, biotin, CoQ10, glucosamine chondroitin MSM, lutein, melatonin, and a hair, skin, and nails product

Below is a closer look at the supplements Nurish recommended to me.

Prenatal + DHA

  • Dosage: 1 softgel per day
  • Main ingredients: thiamine, riboflavin, niacin, folate, biotin, pantothenic acid, calcium, iron, iodine, magnesium, zinc, omega-3 fatty acids, and vitamins A, C, D, E, K, B6, and B12

The Nurish by Nature Made prenatal with docosahexaenoic acid (DHA) offers a variety of nutrients that are critical before and during pregnancy, including folate, iron, vitamin D, vitamin K, biotin, and zinc.

For example, the prenatal contains 800 micrograms of folic acid, a nutrient associated with the prevention of fetal brain development abnormalities (1).

It also provides 1,000 international units (IU) of Vitamin D. Vitamin D needs are greater during pregnancy, and some research suggests that vitamin D supplementation may reduce the risk of adverse outcomes during pregnancy (2).

However, notably missing is choline, an essential nutrient that is important for fetal brain development. It is recommended that people who are pregnant consume 450 mg of choline per day. While there are several choline-rich foods, a choline supplement may be recommended to ensure adequate intake (3).

The Nurish prenatal also includes 260 mg of omega-3 fatty acids from fish oil concentrate.

Most professional organizations recommend a minimum of 200 mg of DHA per day during pregnancy. However, some research shows a benefit with intakes up to 1,000 mg per day (4).


  • USP-certified
  • includes 19 nutrients essential for pregnancy
  • contains omega-3s
  • free of artificial colors


  • does not contain choline
  • not appropriate for vegan or vegetarian diets
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Vitamin D3

  • Dosage: 1 softgel per day
  • Main ingredients: vitamin D3

This Nurish supplement contains vitamin D3, a form of vitamin D that is more effective at increasing vitamin D levels in the blood than vitamin D2 (5).

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The supplement comes in three doses — 1,000 IU; 2,000 IU; and 5,000 IU — so you can choose the dose that best fits your needs.

For me, Nurish recommended the 2,000 IU dose, which provides 250% of the Daily Value (DV) for vitamin D.

Additional ingredients in this supplement include soybean oil, gelatin, glycerin, and water.


  • no artificial colors or flavors
  • USP-certified
  • available in three doses


  • contains gelatin, which is not suitable for vegans or vegetarians
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Magnesium Oxide

  • Dosage: 1 tablet per day
  • Main ingredients: magnesium oxide

One tablet of the Nurish by Nature Made Magnesium Oxide contains 250 mg of magnesium, or 60% of the DV.

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Magnesium is an essential nutrient for bone health and plays an important role in muscle contraction and many other processes in the body. Although a variety of foods contain magnesium, many Americans do not get enough of it in their diets (6).

The Nurish by Nature Made magnesium supplement contains magnesium oxide, a form of magnesium that may be less effective than other forms at increasing blood magnesium levels (6).


  • no artificial flavors
  • made without synthetic dyes


  • contains a form of magnesium that may not be as readily absorbed as others
  • not certified by USP
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Omega-3 + Vitamin D

  • Dosage: 1 softgel per day
  • Main ingredients: vitamin D3, omega-3 fatty acids

One softgel of the Nurish Omega-3 + Vitamin D contains 1,000 IU of vitamin D (125% of the DV) plus a total of 360 mg of the omega-3 fatty acids eicosapentaenoic acid (EPA) and DHA.

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Taking a combination of vitamin D and omega-3 fatty acids may be appropriate for those who need to increase their intake of these nutrients and those who want to avoid taking multiple supplements each day.

Both nutrients are found in fatty fish. If you don’t eat fish or you eat a limited amount, this supplement can help provide the nutrients you may be missing (7).


  • contains a combination of EPA and DHA
  • provides more than 100% of the DV for vitamin D
  • no artificial flavors or colors
  • USP-certified


  • may not be appropriate for those already taking high dose vitamin D and omega-3 supplements
  • large pill size
  • not suitable for vegans or vegetarians
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Vitamin C

  • Dosage: 1 softgel per day
  • Main ingredients: vitamin C

One Nurish Vitamin C softgel contains 500 mg of vitamin C, or 556% of the DV.

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Vitamin C is a water-soluble vitamin with antioxidant properties. It plays an essential role in collagen synthesis, immune health, and iron absorption (8, 9, 10).

However, research shows that doses over 1 gram result in reduced absorption, with the highest absorption rate seen with doses of 30–180 mg per day (11).

At 500 mg per softgel, this supplement provides more than the amount that results in a higher absorption rate.

Additionally, very high doses may cause gastrointestinal upset in some people. The Tolerable Upper Intake Level for vitamin C in adults is 2,000 mg per day (11).


  • no preservatives, synthetic dyes, or artificial flavors
  • USP-certified


  • contains gelatin, which is not appropriate for vegans or vegetarians
  • large pill size
  • provides a high dose that may not be necessary or appropriate for all
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  • Dosage: 1 softgel per day
  • Main ingredients: omega-3 fatty acids

Nurish Omega-3 is made from wild-caught ocean fish and available in three doses: 183 mg, 300 mg, and 720 mg.

It contains both EPA and DHA, two types of omega-3 fatty acids found primarily in fish.

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Consuming omega-3 fatty acids is associated with several potential health benefits, including improvements in heart disease risk factors, improvements in thinking ability, and a reduced risk of some cancers (12, 13).

Omega-3s may also be important to support fetal brain development during pregnancy (14).


  • sourced from wild-caught fish
  • no artificial flavors or added colors
  • available in three doses
  • USP-certified


  • large pill size
  • not suitable for vegans or vegetarians
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Nurish by Nature Made varies in price depending on the number and types of vitamins, minerals, and other supplements in your subscription.

Products range from $4 to $15 each per month, and shipping is free on orders of $30 or more within the continental United States.

There is an $8 shipping fee for orders under $30 and for deliveries to Alaska or Hawaii. Nurish does not ship internationally.

Nurish is owned by Nature Made, a brand that is certified by USP and well regarded by many healthcare professionals.

Nurish passed Healthline’s vetting process because it is in compliance with FDA labeling guidelines.

Specifically, all ingredients and relevant dosages are listed on Nurish’s website, and product pages contain descriptions of any potential safety concerns and warnings.

Nurish was founded in 2020 and does not have any lawsuits filed against it, though its parent brand, Nature Made-Pharmavite, has been involved in past litigation.

Customer reviews on the Nurish website are mostly positive, with happy customers mentioning ease of use, lack of an aftertaste, and improvements in energy or other symptoms after starting the products.

However, some customers have experienced issues with late deliveries and poor packaging quality.

I tried Nurish for 1 month and found it easy to use overall, though I did have some concerns about the online quiz and product recommendations.

An easy quiz with some limitations

The quiz was quick and easy to take, but it could benefit from clarity regarding current supplementation. For example, while the quiz asked whether I was currently taking any supplements, it did not ask which supplements I was already taking.

As a registered dietitian, I knew that I would need to adjust my current supplements — or stop taking them completely — before starting the Nurish packets. However, some people may not realize this. In a worst-case scenario, this could lead to an overconsumption of nutrients.

The Nurish quiz also asks about a history of vitamin or other nutrient deficiencies but provides just four nutrient options to choose from: vitamin D, vitamin B12, iron, and magnesium.

I have a history of low vitamin D and indicated as much in the quiz. However, it is not an ongoing concern and has resolved with proper supplementation, which I was unable to clarify in the quiz.

This is possibly why my recommended supplement regimen included multiple vitamin D sources. If I were to take this quiz again, I would answer that question differently to reflect my current nutrient status and not my health history to avoid taking more vitamin D than necessary.

Nurish also recommended three omega-3-containing supplements to me, which would result in a total intake of 1,340 mg per day. This greatly exceeds the general recommendation of 200 mg of omega-3s per day and the higher dose recommendation of 1,000 mg per day (4).

Finally, it is not clear whether Nurish prompts customers to retake the quiz on a regular basis. This would be important because many factors — such as a new medical diagnosis, a major change in diet, or changes in prescription medications — can affect your nutrient needs.

My product recommendations

After I had taken the quiz, Nurish recommended the following six products to me:

  • Omega-3 720 mg
  • Omega-3 + Vitamin D
  • Vitamin D3 2,000 IU
  • Prenatal with DHA
  • Magnesium Oxide
  • Vitamin C

Ease of storage

The supplements were shipped in a small cardboard box. Inside was the Nurish by Nature Made-branded box that contained the actual box of supplements.

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The supplement box had a roll of individual packets that I could access by pulling them through an opening in the side of the container.

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Each packet featured my name and an inspirational quote, along with perforated lines to assist in tearing the packet from the rest of the roll.

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Like several online reviewers, I found it difficult to separate the individual packets from one another. I decided to use scissors to prevent accidentally tearing open 2 days’ worth of supplements.

On a positive note, the box containing the daily packs was tall and thin, which made it convenient for storing in a cabinet.

Also included in the main Nurish box was a printout of the vitamins found in my customized pack and an FAQ section with answers to common questions, such as when to take the supplements. The printout also included an order number and expiration date for my supplements.

Easy-to-swallow pills — but a lot of them

Because I prioritize food over supplements, seeing the total number of pills recommended for each day was a bit jarring.

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The pills varied in size, with the prenatal, vitamin C, and two omega-3 pills being the largest of the six.

Thankfully, the pills were easy to swallow when taken one at a time, and I didn’t notice any side effects like the dreaded “fishy burps.”

Lack of additional services offered by other brands

Nurish does not offer additional services like many other personalized vitamin subscriptions do. For example, there’s no access to a registered dietitian, and most of the information you receive lives on the company’s website.

Still, I appreciated the details that the Nurish website provided for each supplement.

In particular, I liked that the website has information about each nutrient and where you can find it naturally in food. The site also provides transparent information on supplement quality, testing, and ingredients.

Still, because personalized health recommendations require nuance, no website can capture all the information necessary for an individual to make truly informed decisions about their health.

Overall thoughts

My experience with Nurish by Nature Made was generally positive, but the gaps in the quiz assessment and the total number of supplements recommended may be challenging to navigate for those who are not well versed in nutrition.

These downsides could also potentially result in people taking supplements that are not necessary or consuming excessive doses.

Still, the comprehensive information on the Nurish website and the ability to customize your subscription are two significant benefits.

I would consider using this service in the future because of the ability to customize the subscription. I also like that most Nature Made supplements are USP-certified and offered at an affordable price.

However, if you’re unsure of which nutrients you need and how much, I recommend sharing your Nurish recommendations with a healthcare professional before subscribing.

Nurish by Nature Made is far from the only personalized subscription vitamin service.

Here is a closer look at how it compares to four of its main competitors: Ritual, Care/of, HUM Nutrition, and Persona Nutrition.

Monthly cost (per product)ProductsThird-party testingPersonalization
Nurish by Nature Made$4–$15• multivitamins
• prenatal
• single nutrients
• herbs
• probiotics
• fatty acids
some USP-certified productsonline quiz
• multivitamins
• prenatal
• postnatal
• protein powders
• synbiotic
• yes, all products
• some products also USP- or
Informed Sport-certified
products based on age and gender
Care/of$5–$32• multivitamins
• single nutrients
• prenatal
• herbs
• electrolytes
• probiotics
• collagen
• protein powders
yes, all productsonline quiz
HUM Nutrition$10–$60• multivitamins
• single nutrients
• probiotics
• herbs
• collagen
• greens powder
• melatonin
• protein powders
yes, all products• online quiz
• free access to a registered dietitian
Persona Nutrition$22–$84• multivitamins
• single nutrients
• prenatal
• herbs
• probiotics
• collagen
• protein powders
none• online quiz
• free access to a nutritionist

Nurish by Nature Made has several pros and cons that make it a potentially good option for some people and not a great fit for others.

Nurish may be a good option if:

  • you’re looking for third-party tested products at an affordable price
  • you often forget to reorder or repurchase your supplements
  • you like the idea of having all your supplements grouped into one daily pack

However, it might not be the best fit if:

  • you’re already taking supplements and need guidance on which ones to continue taking in addition to Nurish
  • you dislike taking multiple pills per day
  • you have a health condition or are taking medications that may be affected by certain supplements

Especially because the doses provided are not personalized, you may need to adjust your current supplement regimen to avoid overconsuming certain nutrients.

If you’re a collegiate athlete or otherwise involved in competitive sports, keep in mind that some Nurish products are not USP-certified, and therefore there’s no guarantee that they do not contain ingredients that are banned by sports organizations.

Always confirm with your governing body or sports dietitian before taking any supplements.

Finally, we recommend that anyone starting a new supplement regimen work with a health professional, such as a registered dietitian, to determine the appropriate daily intake of supplements.

Is Nurish by Nature Made FDA-approved?

Nurish by Nature Made vitamins are in compliance with the CGMPs established by the FDA.

However, the FDA does not regulate supplements in the same way as pharmaceuticals. This means that the FDA does not review supplements to ensure that products contain the types and amounts of ingredients that their labels claim they do.

The FDA also does not test for the presence of heavy metals, pesticides, or other contaminants.

Because of the limited oversight, it’s best to purchase supplements that have been third-party tested by an organization such as NSF International or USP.

In addition to being CGMP-compliant, many Nurish by Nature Made products are third-party tested and USP-certified.

Still, keep in mind that while third-party testing ensures purity and potency, it does not guarantee effectiveness.

Where are Nature Made vitamins produced?

All Nature Made vitamins are manufactured in the United States by Pharmavite, Nature Made’s parent company.

Nurish by Nature Made offers a budget-friendly supplement regimen that is customized to meet your needs.

The supplements are packaged in convenient daily packs, and many products are USP-certified to ensure purity and potency.

However, while the product recommendations are personalized, the doses are not. Furthermore, the online quiz is not a replacement for a comprehensive medical exam or counseling from a registered dietitian or other healthcare professional.

If you decide to give Nurish a try, we recommend sharing your product recommendations with a trusted healthcare professional before clicking the Subscribe button.