Press Release: Healthline surges to the #1 health media property in the U.S., passing WebMD for the first time
The Healthline property has risen to #1 in the online health information category and overarching health segment according to Comscore’s June 2019 report. Healthline has surpassed WebMD Health by more than 5 million unique visitors. The Healthline property moved into the top 40 (rank #39) of all properties across the internet, according to Comscore. And Healthline remained #1 for mobile among health information properties, as well as in the broader Health category for the sixth consecutive month. That’s a lot to be proud of!
Powering the Health Market
According to Comscore’s June 2019 report, compared to June 2018 rankings,
- Healthline property posted an impressive 48 percent growth year-over-year, attracting 81 million unique visitors in June 2019.
- Healthline.com grew 35 percent year-over-year. This represents 15 million additional visitors versus the same time last year.
- Healthline’s MedicalNewsToday.com grew 209 percent year-over-year, and is now the 4th largest health information site.
- GoodRx.com, a drug price transparency site represented by Healthline, grew 46 percent year-over-year, currently delivering almost 10.7 million unique visitors per month.
Changing the Game
Healthline attributes its rise to the top spot to the ways it has changed the game for people seeking health content and community. Healthline delivers empathy and a “whole person” approach, along with medical accuracy, meaningful community engagement, and content that consumers need along their health journeys.
Medical integrity, relatability and trust are essential ingredients in the Healthline content development process. “I enjoy working with Healthline to provide up-to-date and relevant medical information for patients. The Healthline format allows patients to easily navigate an often-confusing atmosphere on the internet with confidence. Healthline is a trusted source for patients and doctors,” said Dr. David Shafer, MD, FACS, a member of Healthline’s medical network of more than 100 professionals.
Ultimately, however, the true sign of success is that Healthline is helping people make healthier decisions. Healthline’s content provides, in the words of a Healthline consumer, “life-changing information to help us optimize our overall health and well-being.”
#1 But Not Done
Healthline is proud to be #1, but is nowhere near done. Healthline is committed to building a stronger, healthier world by making a real difference in the lives of real people, and there’s a lot more to accomplish.
Interested in learning more about Healthline’s growth? Contact us at firstname.lastname@example.org.
Source: Comscore, June 2019; Facebook Business Manager, Healthline Media U.S. First Party Reach (Facebook and Instagram)
As the #1 health media property in the US, Healthline Media reaches 85MM unique visitors each month (Comscore, July 2019). We provide real health information with a real human approach.