Saturday, May 25, 2013

Information About Healthline Sponsors

Press Releases | Press Coverage | Media Kit

From time to time Healthline will seek sponsorships from trusted and credible research organizations, manufacturers, and other service providers dedicated to helping you improve your health. Sponsorships provide financial benefit to Healthline, but also benefit our users by providing them with the most up-to-date information on health services, medications, and therapies in the marketplace.

In most cases, named sponsors have paid for the right to associate their name or brand with original Healthline content or work product, including HealthMaps, Healthmap Topics pages or Healthline search results. Importantly, Healthline does not sell to sponsors the ability to specify placement within Healthline Web Results (also referred to as "paid inclusion"). Links to commercial websites on the Web Results section of the Healthline search page, and the order in which these commercial websites appear, are based on a number of proprietary relevancy factors developed by Healthline.

In the event that content has been provided by or influenced by a named sponsor, we take meaningful steps to ensure that our users will not confuse sponsored content with Healthline's original or licensed editorial content. Editorial content that is sponsored by an advertiser is subject to Healthline's Editorial Policy and is reviewed by the Healthline Editorial Staff. Content that is provided to Healthline by a sponsor is identified as a "Sponsored Resource" and the sponsor has sole editorial control. We distinguish content on Healthline that is influenced in any way by a sponsor by identifying it with the label "Sponsored By", "From Our Sponsor", or "Sponsored Resource".

While Healthline Sponsors are subject to our Advertising Policy, they must also comply with guidelines from regulatory agencies such as the U.S. Food and Drug Administration (FDA) and the Federal Trade Commission (FTC) where appropriate.

Effective: August, 2009

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