50 million Americans are afraid of needles.*

People who are afraid of needles avoid going to the doctor, skip vaccinations, avoid flu shots, and typically don't donate blood. Needle phobia is an under-reported healthcare crisis.
Do your part and help end needle phobia today.

Help Kids Overcome Fear of Needles
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Take the Pledge

Do your part to help end the fear of shots. Take the pledge to help erase needle phobia from your children's generation, today. Together we can end needle phobia.

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Tips for Children

For most people, fearing needles often starts as a bad experience in childhood and gets worse as we age. Here are five simple tips to help end the tantrums and have a tear-free doctors visit.

Pablo the Pufferfish App

Parents, help your kids overcome their fear of needles with this free iPhone game. Follow Pablo's underwater adventure as he learns to get over his fear of needles.

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The widespread impact on public health is also noted by Dr. Rich Carmona, 17th U. S. Surgeon General, "As Surgeon General, I saw the impact of needle phobia first hand. In a country where we spend more on healthcare than any other nation in the world, our metrics put us somewhere between 25th and 40th in term of life expectancy, childhood vaccinations, maternal child mortality and things like that. We have to step back: 'Where are we missing the boat here?' I think part of the answer is that many of our children don't complete their immunization series. Decreasing fear of needles can certainly help."

* Based on a Healthline survey conducted in December 2012. A Target/Harris Interactive survey estimated needle fear as high as 23%.