Noni

Description

Noni, the common name for Morinda citrifolia, is a medicinal herbal substance derived from the noni tree, which is found in various areas of the South Pacific. Other names for the herb include morinda, Indian mulberry, nona, nonu, Polynesian bush fruit, Tahitian noni juice, and cheesefruit.

The noni tree is an evergreen shrub, up to 20 ft (6 m) tall, that grows in tropical areas of the South Pacific, including Australia, Malaysia, the West Indies, India, Vietnam, the Philippines, Taiwan, and Hawaii. Its branches and trunk are coarse, tough wood, and the leaves are glossy, oval, and dark green. Year-round, the tree yields a small fruit, which is cream-colored and about the size of a small potato. The noni fruit is noted for its bitter taste, unpleasant smell, and reportedly strong healing properties. Other parts of the plant also are used medicinally, including the leaves, bark, flowers, and roots.

Noni was first found in India, and migrating peoples may have carried it around regions in the Pacific. In Polynesia, the plant is considered a sacred healing herb with many uses. American soldiers stationed there during World War II were reportedly given noni as a health tonic. Other peoples of the South Pacific, including in Hawaii and Tahiti, use noni as a medicinal herb. Traditional uses of all parts of the plant for various conditions are numerous. Noni has been commercially grown for hundreds of years in the South Pacific region. The fruit is also a food source used by South Pacific peoples. The principal regions for commercial cultivation of noni are Hawaii, French Polynesia, and Tahiti.

Noni juice became an increasingly popular health drink during the 1990s, when a group of Hawaiians began internationally marketing the juice as an herbal remedy. Since then, many claims have been made about its healing powers, a few of which have been somewhat validated by controlled studies. However, there is a lack of research to conclusively back up the optimistic claims regarding the herb's healing powers, and most evidence of the herb's success exists in testimonial accounts.


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