For a few years now, my husband's been saying that AOL is where good services go to die.

Did you catch this veiled announcement last week that TheDiabetesBlog.com would be shut down by owner AOL on Sept. 14, 2007, ostensibly for "not being consumer-oriented enough." WtF?!

AOL inherited TheDiabetesBlog as part of its 2005 acquisition of Weblogs Inc. Now it looks like AOL is killing off a majority of the existing Weblogs Inc. blogs, with little indication as to exactly why.

But here they had this well-read blog about one of the most relevant topics in online health (diabetes),Help_online and a catchy URL to go with it, and they just dump it (?)

At last count, there were:

Innovation 2015

- 21 million American consumers affected by diabetes, and growing

- about 18 million Americans connected to other people or to content online discussing health issues in the past year (according to Jupiter Research)

- a huge boom in the concept of online health consumerism and the collective power of "ePatients"

- lots of jockeying for position as web giants like Google and Microsoft maneuver to get involved

So why the heck wouldn't AOL at least sell TheDiabetesBlog.com to the highest bidder? Your guess is as good as mine.

Anyway, I'm going to miss the team who spiced up the content over there in the past year. One refugee, Allie Beatty, hasn't wasted any time finding another online home. She launched her own diabetes blog, LoveDiabetes.com, about ten days ago. I look forward to more of her "unfolding the mysteries of diabetes" over there. Go say hi.

And if you know anyone over at AOL/Weblogs Inc., give 'em a Bronx cheer for the OC, will ya?

Disclaimer: Content created by the Diabetes Mine team. For more details click here.

Disclaimer

This content is created for Diabetes Mine, a consumer health blog focused on the diabetes community. The content is not medically reviewed and doesn't adhere to Healthline's editorial guidelines. For more information about Healthline's partnership with Diabetes Mine, please click here.