Healthline Helps Ask.Com Users To Find Trusted And Relevant Health Information Faster

SAN FRANCISCO—Aug. 14, 2007—- Healthline Networks (www.healthline.com) the leading provider of intelligent health information services, is pleased Ask.com (www.ask.com) announced the launch of Health Smart Answers featuring Healthline.

Ask.com and other major consumer-facing businesses are leveraging Healthline’s content to quickly obtain accurate and relevant medical definitions, images, and links to doctor-reviewed content to enhance the consumer experience and improve the brand ensuring the consumer experience.

Dean Stephens, president and chief operating officer, is available to discuss the challenges of health search and why Ask.com partnered with Healthline to help searchers find the trusted health information they are looking for faster.

Facts about online health information consumption and Healthline:

• 8 million Americans use the Internet each day to search for information about symptoms, diseases, diagnostic procedures and treatments.
• 60% of health seekers are unsatisfied using traditional search engines.
• Traditional online media companies, publishers, health plans, and search engines, need customizable solutions to transform the way consumers access their healthcare content.
• Healthline’s taxonomy-driven, medically guided search, navigation and content platform provides consumer-facing businesses with the most accurate, comprehensive and relevant health search available online.
• Since January 2007, more than 30 million health consumers have visited Healthline.com to find relevant, doctor-reviewed content.

Company information:

Colby Zintl
Acting Director of Communications
Healthline Networks
415-281-3110
czintl@healthline.com

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